How Doodly Can Help Your Agency Grow

Aug 4, 2021 | From The CEO

Agency Growth with Doodly

While visiting Facebook or other social media sites, you may notice interesting videos as you scroll through your feed. Some of these videos may show you sketches of different characters on the screen, that looks like someone was drawing or doodling them on a board while explaining the content.

These videos are whiteboard doodle videos that are great mediums for attracting viewers or even those who are just scrolling through social media and stick around to watch the whole thing. There’s actually software you can use to create these videos and help your company raise more awareness. And this is how Doodly can help your insurance agency grow!

TeamAIS uses Doodly

That is why insurance companies, like we do here in Advantage Insurance Solutions, make use of this software because it helps us explain insurance topics better. With the animations we can make through Doodly, we are able to create a scenario or illustrate an example far better without the use of stock images that oftentimes, don’t exactly reflect the information we aim to provide. 

These videos are made through software. Doodly is a kind of whiteboard software. This article will help you decide if this software is right for you because it helped us a lot! We’ll be explaining the features, benefits, advantages, and disadvantages, as well as the pricing of this software, so keep reading!

Doodly Animations 

As time goes by, whiteboard animation videos have risen to popularity especially in recent years as they are more eye-catching, appealing, precise, and much more enjoyable to watch. 

Videos made from Doodly explain things to the viewers in a straightforward manner as if drawing on a piece of paper. Compared to making videos with stock images—not that there’s anything wrong with that—Doodly animations capture the essence of the narrative of whatever topic you want to talk about more extensively. 

There are many kinds of whiteboard animation software available and Doodly is one of them. Anyone can create doodle-style videos with this software that has a powerful point-and-click system as well as its easy drag and drop interface. That is why it is also more preferred because it is user-friendly even for those who are trying it out for the first time. Through Doodly, beginners and long-time users are able to make different kinds of videos.

Because Doodly is a whiteboard animation software, it features a drag and drop interface that lets its user create or draw sketches easier. It also has a library that contains massive images that you can choose to use. You just have to drop and drag it in the canvas and then Doodly will sketch it out for you. 

This software contains 200 custom poses, 200 props, 20 scenes, and the feature that lets you upload your images to be sketched. Doodly is developed and fully tested from the basic to the complex stuff. Imagine how many videos you can make that will cater to your social media marketing needs. Unlimited!

This software contains so many useful features such as:

Custom Images

Doodly has an extensive library of custom images that you can use at your own will. The images available are made by professional graphic artists so they are not just like the stock images available for everyone to use. This software also has 200 available characters with 20 varying poses each, as well as 20 different backgrounds that you’re free to use as you like. 

If you feel like the available options in Doodly still do not satisfy you and the vision of what you need for a video, you may order a custom job from the graphic artists in Doodly.

Free Tracks

Adding sounds is also available in Doodly. This software offers you two sound slots; one for the background music and the other slot is for the voiceovers. You can still edit the sounds you put on if you are not satisfied with the outcome.

Depending on the kind of package you want to buy, several tracks can be obtained. There are three available packages. These are the Gold, Platinum, and Enterprise packages, and they come with 20, 40, and 80 tracks respectively. Voiceovers can be added to the edited video too. However, you have to do this outside the software and then import the mp3 track to the video later on.

Video Editing

Editing videos isn’t always as easy as it looks to be. That is why it is recommended to get software that can make video editing much easier. And this is what Doodly prides in. Helping you create videos efficiently.

The Doodly editor lets you do things like tweaking the timeline of your video, deleting and duplicating scenes, and others more. You will be able to tweak the length of each process of your sketch.

Exporting and Sharing

You can choose different parameters for your doodle sketches. Tweaking the frame rate, quality, and the video’s resolution is available too. Once you are satisfied with the outcome, you just need to click on the share button and you’re good to go. 

Doodly comes with easy sharing capabilities. You can easily share your doodle sketches on different websites. This software lets you share your videos to different social media sites like Facebook, Youtube, Instagram, as well as your website.

Board Styles

Since Doodly is a software in the style of whiteboard animation, there are other different board animation styles that you can use, such as:

  • Whiteboard – Doodly’s basic board, clean and easy to use.
  • Glassboard – Where there seems to be a glass board between you and the illustrator.
  • Chalkboard – also known as Blackboard.
  • Greenboard – somehow the same as the chalkboard, and
  • Custom board – that you can make and customize as you like, including what color the board would be, what writing material to use; chalk or marker, or which arm will do the doodle or sketches.

Hand Styles

Aside from having different board styles, there are various hand styles available in Doodly too. There are 15 real hand styles or handwriting, and 13 cartoon hand styles. You can also choose to make the illustrator’s hand right or left-handed. Isn’t that cool?

Custom Draw Paths

Creating your custom draw path to any image is available in Doodly too. This way, it makes it look like it’s a natural doodle made only in Doodly. It also lets you import SCG paths as well as SVG (Scalable Vector Graphics)

Doodly Support

Support in Doodly is easy and very much accessible. Several tutorials can be found on their official website or, should you need more assistance, you may visit their customer support desk on their website.

Talking to other creatives is a good way too. There are several Facebook groups that you can join where you can ask questions or give solutions to others that need it.

Doodly also has a request function that you can use. There, you may express to the Doodly team what feature you would like to be added to the software’s future updates.

Low Cost

Buying animated videos can be costly, whether or not it is ready-made for a topic, or custom-made according to your needs. With Doodly, you don’t have to pay as much anymore to get an animated video. Doodly offers an affordable monthly subscription, but, you can save more by opting for the yearly subscription instead. Once you avail of the paid subscription in Doodly, other animations and features will be accessible.

Easy to Use

Because Doodly is easy to use through its drag and drop feature, it lets you create high-quality videos minus all the difficult processes. Imagine doing all this work from your personal computer, and could be, anywhere.

Large Library

Doodly also has a large library of various photos, characters, props, and soundtracks especially if you avail of the Enterprise plan. Continuously updating the software means you get more new features installed in your library.


Doodly is a versatile software that you can use for different purposes such as ads, instructional videos, infographics, book reviews, and other different kinds of presentations. These videos can be used for your Youtube channel, work presentations, or class reports.

How to Use Doodly Doodle Maker

Doodly videos can be used in different ways such as:

  • Marketing and advertising your products or services
  • Making explainer videos or video infographic
  • Creating educational videos for teaching or reports

And lots more.

Doodly Doodle Maker Pricing

Doodly comes with two pricing options called Standard and Enterprise. 

The standard option costs $20/month for the yearly billing but is $39 if paid monthly.  However, the Enterprise option when billed yearly costs $40/month but costs $69 when billed monthly.

There are benefits to both options, of course.

Getting the monthly subscription means you can cancel it whenever you want to. Yearly plans are cheaper compared to monthly billings when calculated, so you may opt for that instead. However, Doodly does not come with a trial period though, but they offer a 30-day-money-back guarantee. By trying this out, you can use the software for a month and then decide in the end if you want it long-term.

Doodly Advantages

It is easy to use

Doodly is beginner-friendly. You don’t have to be an expert to navigate and use this program. So, even though you are not well-skilled in the art of video making and editing, Doodly can make the experience and process easy for you.

Plenty of doodles

Whether you are good at drawing or not, Doodly can make sketching and doodling easier for you. Just choose the photo you’d like to be drawn and Doodly will do the work for you.

Custom image support

If the image you envisioned can’t be found in Doodly’s library, you can import your own photos or from other sources and Doodly will create the sketch. Through this, you can create a doodle of yourself and use it as a character in a video.


Using Doodly would help you in your field of work. Not only can they be packed with information about the product or service you offer, but it also helps viewers picture them easily. With Doodly’s huge catalog of images and media, you have everything you need to create a whiteboard animation. Again, Doodly is beginner-friendly, therefore, you’ll get the hang of it right away.


Doodly support is easy to find too. You can check out the tutorial videos they have as well as the FAQs posted on their website. Looking up a specific query or keyword leads you to accurate or more helpful results. If you still can’t find what you’re looking for, you may also send their staff a message regarding your inquiries, and they’ll get back to you in no time.

Regular Updates

Doodly also has regular updates as compared to other competitors that may take less than thrice a year or none at all. The creators of Doodly listen to feedback, suggestions, and complaints from the users, therefore having firsthand knowledge of what needs to be improved upon for their software. Doodly updates are also free, so whether you are using a Mac/Macbook or Personal computer, rest assured that you will be receiving prompt updates to better your experience with Doodly.

Doodly Disadvantages

No Color in Standard Plan

One disadvantage of Doodly’s Standard plan is that there is a lack of color images. A one-time fee may be paid for an add-on to acquire colored images. However, if you’re aiming more for the simple doodle kind and don’t mind the sketches being in black and white, you won’t have any problems with the Standard plan. But, if you really need your sketches to be in color, you have to pay for them.

No Offline Use

Doodly also has no offline use. This means you have to be connected to the internet to use it. Being somewhere with poor connection or bad reception may get annoying for you as you won’t be able to access the software properly.

Limited Audio Features

Doodly’s voiceover feature may be annoying to some as it is quite basic. But don’t you worry, Doodly’s staff kept this in mind and will bring better features in the coming updates in the future.


As Doodly is more expensive than other alternatives, its cost might turn off possible buyers who may be just looking for apps or software to use for a project or two. Although, Doodly surely is worth it because it has a lot of features offered.

Slow Export

Another disadvantage is that exporting might be slow. Exporting a video from Doodly may take some time too. It may take about 40 minutes or more to export a 5-minute video.


We hope we have given you a better view of Doodly through this article. Doodly has been very helpful for us in Advantage Insurance Solutions. Its narration is clear and the scenarios in insurance instances are well portrayed, unlike having to patch up different stock photos into one picture. Insurance scenarios can be hard to picture or explain just through words, but Doodly has certainly helped us, and we hope it helps you too.

May the pros and cons of getting this software help you decide if it’s for you or not, and if it will help you with your presentations and projects or not. 

Keep in mind that there are also other options than just Doodly. Each person works in different manners, so it’s not right to say that Doodly is for everyone. It does not have a free trial, and the Standard plan has its share of cons too. However, we guarantee that if you do get Doodly and are still not satisfied with it, they offer you a money-back guarantee. So please do give it a try before deciding whether or not it is for you.

Contact us and Ask Us Any Queries

Should you have any questions about Doodly, please don’t hesitate to contact us. You may also check out other related articles we have here on our website. We’d love to hear from you.